To the new mom buying formula at Walmart with her 1 month old baby, I see you.

I see the tears in your eyes when you read ‘breast is best’ on every label. I see you looking around, wondering if other moms are judging you for feeding such a little baby formula. And I see your husband standing there, unsure of how to help you, silently hurting with you.

As you read label after label, I see your confusion wondering if one is better than the other. Thinking about which one will be best for your baby that is currently screaming in your arms.

I see your baby, this brand new beautiful life. And I know that you feel like you are failing this tiny human, but I want you to know that you’re not. I see the love that you have for this baby. The desire to give him what he needs, even though you are not sure what that is yet. I see this baby who loves his mama, and is going to continue to love you when you feed him formula.

Beside you, I see your husband who is going to get a chance to help you, to feed his baby as well. I see that there is so much more to this story then what meets the eye. I’m not sure what brought you here, to Walmart on a Sunday at 7pm with a new baby, but I know whatever it is wasn’t easy.

I see your pain, but I also see that it will get better.

Finally we make eye contact, Quietly, I show you which brand we used. I assure you and your husband that it is going to be okay and I tell you that my 16 month old daughter loved me the same when she was breast fed and formula fed.

Both of our eyes fill with tears.

As I walk away, I see you silently talking with your husband while your baby continues to cry in your arms.

To the mama in Walmart buying formula, I hope you know you aren’t failing your child. Your child is going to be okay, and you are going to be okay again too.

Please share with this article to help moms know they are not alone, and are not failing their babies. 


Jess VanderWier

Registered Psychotherapist & Mom of 3

Learn More About Jess
  • Instagram
  • TikTok
  • Facebook